On July 2018, JD Finance was closing it Series B financing round to raise RMB13 billion ($1.96 billion) with a fresh valuation at over $1.98 billion (RMB133 billion) of investment from several Chinese financial services giants. Just like JD.com versus Alibaba, JD Finance is competing with Ant Financial, who raised $14 billion in the world’s largest-ever single fundraising by a private company and valued at $150 billion on June 2018. Does JD Finance really worth this high value? Interestingly, JD Finance defines itself as “Fintech”, while Ant Financial calls itself “TechFin”. Should we classify JD Finance as FinTech or Techfin?

E-Commerce Giant’s Gene

JD Finance used to be the finance unit of JD.com, one of the largest e-commerce companies in China. Started from October 2013, JD Finance began operating as an independent company, focusing on being a partner to financial institutions through its technology solutions. It takes full advantage of technology integration and cross-company synergy, allowing the company to offer corporate, retail, and rural customers safe and customized financial services.

To Customers (To C), JD Finance provide series retail products and services to over 400 million individuals, majorly consumer finance, payment and wealth management products. To Business (To B), they provide technology solution/service to over 700 financial institutions.    

Based on its parent company, JD Finance’s core advantages lies in massive, multi-dimensional and dynamic big data coupled with the cutting-edge technology. Over the past five years, JD Finance continued to input more in data of Chinese market, and take a leading position in data quantity, data source and data processing capacity. At present, the data quantity of 200TB is increased every day.

Restructure and Transformation

On May 26^th, JD Finance announced restructuring plan and split busine...

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